Smartpack. Animation.
Creating an animation to create interest in Smartpack.
Smartpack was a new start-up with some pretty incredible proprietary software. Knowing amazing when they saw it, they came to us (ahem) to help build interest and intrigue in their at-the-time-soon-to-be-released product without revealing too much info. This animation was shown to inject a little fun and flair into presentations to various groups.
Nothing can say “easy to use” like animation.
In a nutshell, Smartpack was to help managers manage more effectively a platform which was easy to use and implement.
We wrote the script and illustrated the Smartpack world as well as each of the characters before proceeding to animate, add a voiceover and sounds, tweak the color and so on.
(You get an extra prize if you can figure out who did the VO on this one!)
