Natie | International Branding Agency in Tel Aviv, Israel

Natie Branding Agency

We build uncomplicated brands in a pretty complicated world

Brands that go places

Natie is an international branding agency based in Tel Aviv. Simplicity-driven, passionate and true, we specialize in brand strategy, storytelling, logo design and visual identities to websites and more.

We’ve been building impactful brands for over 20 years with clients large and small. We work hard. We play nice.

Clarity for every kind of brand

We partner with startups, tech companies, hotels, VCs, the medical sector, non-profit, B2B and B2C brands and consumer businesses. We work with Jewish organizations, advocacy initiatives and community-driven causes. Different categories, different challenges, same goal: making the complicated clear, helping brands connect and stand out for the right reasons.

UBQ Materials

An identity transformed

The Jewish Agency for Israel

Every one of us, together.

Hedonia

Play your way to well

IsraAID Organization

Future forward

Israel Infrastructure Fund

Brand infrastructure needed

natie.com/works

Take a look at
all our
projects

A few of our clients

What our clients say

"Natie made our rebrand as seamless as possible and never let us down. True partners in this critical process, I couldn't recommend them enough."

Ran Sharon CEO Clariter

"Such a creative team with a truly global outlook to branding and marketing. We're delighted with the results and couldn't have picked a better agency."

Melanie Braunold Director of Investor Relations, IIF

"The result of Natie's work has been impeccable. More than just a great branding agency, they're truly long-term partners for us."

Tato Bigio Co-Founder & CEO, UBQ

"The Jewish Agency came to Natie because we needed to rethink how we were presenting ourselves to the world. They helped us reposition the organization with a clearer brand strategy and story — one that stayed true to our long history, but also felt relevant to where we’re going next."

Elad Sonn Dir. Global Brand, The Jewish Agency for Israel

"I worked with Eitan and the Natie team on the storytelling and messaging for Taglit-Birthright Israel’s donor website. They led a thoughtful, creative process that resulted in a meaningful and distinctive narrative."

Renat Wegryzn Head of Birthright Israel Digital

"Our old brand used to be tucked away in the recesses of one or two minds; our new brand is now in the very air we breathe. Thank you, Natie Branding Agency."

Trevor Asserson Senior Partner, ASSERSON

"Natie learned everything about us and the pharma cannabis industry. They came out with a strong understanding of who we are and the messaging we use every day."

Dadi Segal CEO, Panaxia

"Natie got to know us inside-out and articulated our vision precisely with painstakingly crafted words and exceptionally high-caliber design. True partners."

Roy Shmuel CEO, Sightec

"Searching the world for the right team for our rebrand, I couldn't believe my luck with Natie. To find such talent and expertise locally in Israel was amazing. Exceptional!"

Sandy Hammer Co-Founder, AllSeated

We have FAQs

Where is Natie, anyway?

Our HQ may be in Tel Aviv, but Natie’s everywhere. Founded and led by Eitan Chitayat, we’re an international branding agency, and we’ve always worked remotely. It lets us work with the best of the best, from the US and UK to Italy and beyond.

What kind of clients do you take on?

It’s not about industry, sector or B2B versus B2C. We work with startups, established businesses, Israeli companies reaching international markets and Jewish organizations. What matters most is that we agree on the importance of branding, work collaboratively and treat one another with respect. Those are the clients we love most.

How much is this going to cost?

Fair question. A brand story and a full brand with a website are different jobs. Let’s talk about your business, the challenges you face and what you really need. If you can from the get-go, tell us your budget. Then we can talk intelligently and openly about costs.

How long do projects take?

Building a strong brand takes time. Brand strategy might take a few weeks or a couple of months. Add naming, design and a website, and you could be looking at six months or more. Especially if you want everything and the kitchen sink. We’ll map it out together.

Do I really need all this?

So you just want, say, a logo. But that’s not a brand. A brand is the foundation of how you communicate. If you’ve already got a solid brand strategy, though, you might only need a website, sharper copy or a visual refresh. Solution? Let’s discuss.

What will you need from us?

Access to the people who know your business, and time for honest conversations and feedback. The people making the decisions need to be involved, too. You don’t have to arrive with all the answers. That’s essentially what we’re here to work out.

Can you do just the website, too?

Sure. Websites are part of what we do, from structure and copy to design and development. We build in WordPress or using the latest tools so your team can manage the site after launch. Already have developers? We can create the copy and design for them to build.

Sounds great - what’s next?

Just get in touch in the LET'S TALK section up above. Tell us a little about your business, what you're looking to achieve and where you think we might be able to help. Don't worry if you haven't figured it all out yet. That's what the conversation is for. Let's get talking.

All this and brains, too.

In our Natie Blog, specially selected thought leaders shed light on everything from branding, wardrobe malfunctions and children to social media, baking and chimpanzees. (You know, the stuff that really matters.)

Guy Spier

A suggestion. From a distance.

Okay. I don’t hate humanity – nowhere close – but I get bored with most conversations quickly. I’m not good at small talk, especially in...

Eli Ezra

The Invisible Cost of Constant Interruption

In our digital age, constant interruption has become the norm, and this comes at a steep and unrecognized cost. Every few minutes, we receive a...

Brad Mislow

Baked

The creative process in advertising is a team effort, whether creative people like it or not. As long as there’s a brand attached to the...

Max Lempert

I’m Russian

I’m Russian. That’s not a very popular thing to say right now, but I’m proud of it. Putin is not Russia. Until recently, I was...

natie.com/blog