Building an industry from the ground up

Looking to recruit top talent, attract new investors, and state their vision and purpose in this hot industry, they needed to convey confidence, passion, and expertise. We tackled this technologically complex story and developed a brand to match Sightec’s passion and innovation.

We delivered their strategy as well as a visionary and compelling manifesto that expressed their vision. All topped off with a new tagline: Making Autonomous Fly.

Telling the whole story in one logo

Next came delivering a modern and meaningful logo. Inspired by the wings of birds in flight as well as a human eye, their logo combines the elegance and grace of flight with cutting edge technology. It strikes that balance between hi-tech and the human spirit that’s 100% Sightec.

A website and visual ID that soars

The modern visual identity we created for this company extended to corporate deliverables like stationery, presentations, signage, and brochures — and to top it off, a new website with stunning imagery and copy that tells a highly technical story in a thoroughly human way. With a powerful brand, compelling marketing materials, and an arresting site, Sightec is poised to take off. Fasten your seatbelts.