
Eitan Chitayat is a truly global citizen. He’s also the founder of our agency.
A creative director, copywriter and brand-builder, Eitan’s been delivering branding for B2C and B2B clients in practically every category for almost 20 years. He has lived in Hong-Kong, London, Tel Aviv, New York and Boston, has judged one of advertising’s finest global competitions, The One Show. He’s written scripts for astronauts in space (really), created viral videos and spoken at TEDx.
Leading Natie and surrounded by dedicated teams both near and far, he’s made remote creative work the agency’s specialty. He thrives on creativity and forging solid relationships, all while delivering smart creative work he credits to Natie’s amazing global team.
Eitan has overseen and delivered award-winning work across all mediums, most notably for Google, Apple, Facebook, YouTube, TJX, Volkswagen, Target, DHL, American Express, Yohji Yamamoto, Toyota and AT&T. He’s worked at Arnold Worldwide in Boston, Ogilvy & Mather and BBDO in New York and was TBWA Digital’s Executive CD in Tel Aviv. He consults, speaks at conferences and has a weakness for lego-building. “Work hard and be nice” are the words he lives by.