Kahena. BRAND STRATEGY, STORYTELLING, LOGO, VISUAL IDENTITY + WEBSITE.
THE KIND OF DIGITAL MARKETING AGENCY EVERY COMPANY'S SEARCHING FOR
Kahena is a digital marketing agency that specializes in SEO and PPC. With clients and prospects all over the world, they needed a new brand identity that accurately captures their attention to detail, their focus on results and obsession with delivering world-class client service. (Hmm..sounds familiar.) We worked super-closely with them to create a brand that reflects the dedicated and ambitious company that they are.
Successful SEO isn't just about coding know-how
As we discovered through our brand strategy process, you need an experienced companion by your side, a Search Marketing sherpa to hold your hand, show you the way, and guide you confidently toward your goals. It’s about a digital marketing agency’s tech skills, their passion, and their people…and Kahena wins on all counts.
WHAT WERE WE SEARCHING FOR? THEIR TRUTH.
We started with Kahena’s brand strategy and began by interviewing their key clients and team members to be sure we got a well-rounded perspective. We dug for the truth behind this highly driven and experienced team, and then we crafted their manifesto and new tagline.
Search for greatness. A tagline summing up everything that Kahena stands for.
Not only are they continuously looking for ways to help their clients and passionately go above and beyond, but that search for greatness is their own internal benchmark. That quest for them is relentless – which, funnily enough, was exactly our approach to working with them.
UNDERSTAND WHAT GREATNESS IS AND YOU’LL UNDERSTAND KAHENA
As we were completely redesigning the Kahena logo, building out their new visual identity and delivering the design of a completely new website – we made sure that every pixel came straight from their DNA. Professional but warm. Complex but simple. Contemporary but mature. Serious but fun. The folks at Kahena strike the perfect balance. We wanted to do the same.